Responsible for creating the kind of hysteria that was last seen during The Beatles’ heyday, One Direction tickets are understandably in high demand as soon as their tours are announced. Formed on the seventh series of The X-Factor UK in 2010, Zayn Malik, Niall Horan, Louis Tomlinson, Liam Payne and Harry Styles originally auditioned as solo artists but were put together at the bootcamp stage following a suggestion by guest judge Nicole Scherzinger. After finishing third behind winner Matt Cardle and soul singer Rebecca Ferguson, the group signed a multi-million dollar record deal with their mentor Simon Cowell’s Syco Records and headed to Sweden to record material with the team behind hits by Britney Spears, Usher and Leona Lewis. One Direction tickets for their first UK tour sold out within hours thanks to the success of their 2011 number one single, “What Makes You Beautiful,” and parent album, Up All Night. One of the first pop acts to truly embrace the power of social media, their constant presence on Twitter and Facebook helped them to attract a loyal following across the Atlantic and after signing to Columbia Records, “What Makes You Beautiful” achieved the highest Billboard debut for a British act since the Spice Girls in 1997. 15,000 fans descended on the Rockefeller Center for their first US TV performance on The Today Show at the start of 2012 and after opening for Big Time Rush on their North American tour, they then broke another stateside chart record by becoming the first ever British group to enter at number one with their debut album. After winning a BRIT Award for Best British Single and playing to thousands of fans across the UK, Europe, North America and Oceania on their first world tour, the band performed at the closing ceremony of the London 2012 Olympic Games, scooped three gongs at the MTV Video Music Awards and unveiled “Live While We’re Young,” the lead single from their second album, Take Me Home. Described by Sony Music’s Chief Executive Officer as a $100 million business empire, the boys will embark on their second world tour in February 2013 and have been forced to release extra One Direction tickets for additional shows after the original 94 dates sold out in record time.